Use a free UTM link builder that adds the utm_source, utm_medium and utm_campaign parameters to your URL in the browser. Fill in the campaign fields and copy the finished tracking link, which lets your analytics tool attribute the traffic. It needs no account and nothing is uploaded.
UTM parameters are tags appended to a link so your analytics can tell where a visitor came from. The core ones are utm_source (where the link lives), utm_medium (the channel like email or social) and utm_campaign (the campaign name). Consistent tagging is what turns a pile of clicks into a readable campaign report.
The builder assembles the final URL in your browser from the fields you enter, so your links and campaign names are never sent anywhere. Because it formats the parameters for you, every link follows the same pattern, which keeps your analytics clean and comparable across campaigns instead of a jumble of one-off spellings that never group together.
You can set the standard UTM parameters including source, medium, campaign, term and content.
No. The link is assembled in your browser, so nothing is uploaded.
No. It builds the full tagged URL; you can shorten it separately if you wish.