UTM Campaign Link Builder
Build a properly tagged campaign URL so your analytics can tell exactly where your traffic came from. Enter your base URL and fill in the standard UTM fields: source such as newsletter or twitter, medium such as email or cpc, campaign name, and the optional term and content fields for keyword and A B testing. The tool assembles a clean, correctly encoded query string and appends it without breaking any parameters your URL already has. Consistent tags matter because analytics tools treat Twitter and twitter as different sources, so this builder keeps everything tidy and copyable in one click. Use it before you share any link in an ad, email or social post, and your reports will group traffic accurately instead of dumping it into direct or referral. Everything is generated locally in your browser and never logged.
How to use UTM Campaign Link Builder
- Enter your base URL.
- Fill in source, medium and campaign.
- Add term and content if needed.
- Copy the finished trackable link.
Frequently asked questions
What are the five UTM parameters?
They are utm_source, utm_medium, utm_campaign, utm_term and utm_content, which analytics tools read to attribute traffic to a campaign.
Which UTM fields are required?
Source, medium and campaign are the core fields most analytics setups expect, while term and content are optional for extra detail.
Does it encode the values correctly?
Yes. It appends the parameters as a clean, properly formatted query string so the tracking link works in analytics.
What is UTM Campaign Link Builder?
Build a properly tagged campaign URL so your analytics can tell exactly where your traffic came from. Enter your base URL and fill in the standard UTM fields: source such as newsletter or twitter, medium such as email or cpc, campaign name, and the optional term and content fields for keyword and A B testing.
Is UTM Campaign Link Builder free to use?
Yes. UTM Campaign Link Builder is completely free, with no sign-up and no usage limits.
Does UTM Campaign Link Builder work in a web browser?
Yes. UTM Campaign Link Builder runs in any modern web browser. There is nothing to download or install.
Is my data private with UTM Campaign Link Builder?
Yes. UTM Campaign Link Builder runs entirely on your device in your browser, so nothing you enter is uploaded to a server.
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